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Aisha Badru





Buzz Alert: Aisha Badru's 'Mind on Fire" + gets 4 million plays on Spotify

We blogged about soulful NYC's singer songwriter Aisha Badru earlier this year, after one of her songs was picked for a Volkswagen commercial. Aisha earlier this month  traveled to Bali, Indonesia to donate a portion of the income she received from that ad to rebuild a home for a local poverty-stricken family. In the meantime, her other single "Mind of Fire," a simple, a-cappella track dealing with how the needs of our daily lives end up killing our dreams and motivations, was racking up plays on Spotify (video streaming below). After completing a short October tour in the southern US states, Aisha is preparing to release her debut album "Pendulum," scheduled for early 2018. It will also feature single "Bridges," also streaming.





Aisha Badru readies full length

Aisha Badru's songs are oddly fit for background tracks. They seem tailored for small, sentimental moments that stick to the back of your subconscious. In fact, you might recognize her music from a recent Volkswagen commerical in which it's used in this exact context. Her voice, piercing through a warm current of acoustic instrumentation, delivers the shiver of intense nostalgia you might feel after visiting your childhood's neighborhood. It's a return to a place without its identifiers, a place teeming with the ghostly, ephemeral nature of memory. Aisha recently announced on her Facebook profile that she is negotiating a record deal and has a full length record on its way. - Andrew Strader

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